William Zinsser, author of perennial classic “On Writing Well,” once argued the “mere serviceable is a drag.” Despite what stuffy academics and the literati might say, I completely agree: the primary goal of writing is entertainment. “What?” you might scoff in disbelief, “what about the nobler goals of information and persuasion, guidance and enlightenment?” Yes, as … Continue reading
Tag Archives: writing tools
It’s Elementary, My Dear Watson: 2 Ways to Be a Better Observer
According to Barbara Baig, author of How to Be a Writer, writing depends on one thing: observation. As Marcel Proust once said, “The voyage of discovery is not in seeing new landscapes but in having new eyes.” Most of us go about our lives in a sort of stupor, only half aware of the physical … Continue reading
A Trail in an Enchanted Forest: Leaving Gold Coins for Your Reader
Reading Roy Peter Clark’s brilliantly practical Writing Tools and stumbled upon a writing strategy I adore: Writing Tool #23: “Place gold coins along the path: Reward the reader with high points, especially in the middle.” The question that torments every writer: how do we compel our readers to keep reading? Famed editor of the Wall Street … Continue reading